Read this story now

July 23, 2010 

With the deal, the companies said they would be the No. 2 salty-snack company, with the top ranking in pretzels and sandwich crackers.

The new company will use Lance’s Charlotte offices as its corporate headquarters, with an additional headquarters in Snyder’s hometown of Hanover, Pa.

“(The merger) gives us an opportunity to be a better supplier to customers,” said David Singer, CEO of Lance. “When we go to a store, we’re going to be more important.”

The merger is good news for Lance, which has struggled to stay competitive against industry leader Frito-Lay, said Jet Hollander, a former snack industry executive and president of Pre-Eminence Strategy Group, a snack food consulting firm. The merger could give Lance more strength in pricing in a consolidated retail market, he said.

Read more: http://www.thestate.com/2010/07/23/1388136/snack-mix-lance-to-merge-with.html#ixzz0uVu57f4b

The State is pleased to provide this opportunity to share information, experiences and observations about what's in the news. Some of the comments may be reprinted elsewhere in the site or in the newspaper. We encourage lively, open debate on the issues of the day, and ask that you refrain from profanity, hate speech, personal comments and remarks that are off point. Thank you for taking the time to offer your thoughts.

Commenting FAQs | Terms of Service