After graduating from the University of South Carolina’s Darla Moore School of Business with a bachelor’s degree in marketing and management and entrepreneurship, Liz McCary’s family and friends assumed she would be headed back to her hometown of Atlanta to pursue her career, but she found instead that Columbia was home.
As vice president of marketing for Colliers International, McCary is responsible for strategizing to position the company as South Carolina’s leader in the commercial real estate industry. She does this by creating innovative marketing concepts that promote the vision of her clients. Her favorite part of the job?
“Every day I get to pitch why South Carolina is great.”
Active in the community, McCary assists a committee each year with Colliers International’s United Way Campaign. She has been an active member of Commercial Real Estate Women Network Midlands Chapter since 2013 and has held several leadership roles, currently serving as president-elect and chair of the community outreach and education committee. She is also a member of the Society for Marketing Professional Services Palmetto Chapter, serving on the board of directors and as co-chair of the programs committee.
Columbia’s food scene is growing, especially on Main Street. During the work week, you are likely to find me fueling up at Blue Flour Bakery. At lunch, I don’t turn down an opportunity for a trio and tacos at Cantina 76. After work, you will find me and my husband, Luke McCary, at Oyster Bar Columbia. They have the best oysters in town, and there’s no better local hospitality than Mother Shucker.
For a relaxing glass of wine, I go to Hampton Street Vineyard, where Michelle will help find the perfect wine to wind down from a busy day. There is no better hot spot than at the bar with Andy at Terra. You only need to tell him your liquor of choice, and he can handle the rest. Whether you want a spectacular mixed drink or Wednesday night pinot and pizza, the drinks don’t disappoint.
I think we have some of the best local musicians in Columbia. I love smaller, intimate settings, so my favorite musicians tend to shine in those settings. I also have the honor of booking two to three local bands a year for company events, so I can attest – Columbia has some great local music. Some of my favorites are the Reggie Sullivan Band, Prettier than Matt, Jenn Griffitt & Hobart Trotter and Etheridge & Kimpland.
Whenever anyone asks what to see in Columbia, I tell them to walk down Main Street and take in the new and old buildings. But a don’t-miss sight is our South Carolina State House. In college, I was a House of Representatives page, and I discovered that the architecture will blow you away. Go see this historical building, and maybe, if you are lucky, you can go up to the dome and see the best view in Columbia.
Not many people know this about me, but my husband and I (and a friend of ours) have a barbecue competition team (@eastcoastsmokebbq). On the weekends, we compete in local competitions and festivals. This is where you will eat the best barbecue that South Carolina has to offer. Some festivals around the Midlands that you don’t want to miss are Smoke on the Water, Pig on the Ridge and Bass and BBQ. What makes Columbia a great place to live are the people, and competing at these festivals allows us to meet so many of them. But importantly, proceeds always go to a great local nonprofit organization – and let’s be honest, who doesn’t love barbecue?