USC grad's Super Bowl Doritos ad is finalist

02/03/2013 8:35 PM

02/03/2013 8:51 PM

An Irmo and USC graduate's team was a winner of PepsiCo's Frito-Lay's Doritos "Crash the Super Bowl" ad competition.

Pierce Cook worked as the cinematographer on the ad, which can be seen below. PepsiCo has run the contest for seven years, in which consumer-produced ads promoting Doritos square off. One ad chosen by fans through online voting and one ad chosen by the company air during the game.

Cook's team's ad and an ad featuring a goat were the winners this year.

"Fashionista Daddy"

"Goat 4 sale"

A Super Bowl ad and ad commentary playlist:

Editor's Choice Videos

Join the Discussion

The State is pleased to provide this opportunity to share information, experiences and observations about what's in the news. Some of the comments may be reprinted elsewhere on the site or in the newspaper. We encourage lively, open debate on the issues of the day, and ask that you refrain from profanity, hate speech, personal comments and remarks that are off point. Thank you for taking the time to offer your thoughts.

Terms of Service