Go into the stands at Levi's Stadium for Super Bowl 50 on Sunday, February 7, 2016. See glimpses of the Denver Broncos and Charlotte Panthers fans, the stadium and the halftime show.
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The biggest hits are not always during the Big Game. Take a look at the winners between the plays: the new brands, the old favorites, and the downright doggone memorable Super Bowl commercials - you might be surprised who the champions are, and what the price tag is for airtime during the most-watched telecast in TV history.
CREDITS: Cristina Rayas & Nicole Cvetnic / McClatchy