SC Gamecocks make list of priciest football game days in NCAA. Here’s the cost, ranking

With an average cost of $277 to attend a game, the University of South Carolina was ranked seventh among 100 NCAA football programs.

Oddspedia 2025 College Football Gameday Index gathered information on the cost of tickets, beers, sodas, hot dogs and parking for two fans at Williams-Brice Stadium.

This is the second consecutive year USC has ranked in the top 10 nationally. It is the third most expensive gameday in the SEC, Oddspedia said.

Charles Bloom, USC’s executive associate athletics director and chief communications officer, said the numbers on single-game tickets likely were taken from the secondary market. That would be resales.

“According to our data, the average public single-game ticket sold by USC Athletics was $75 last year, not the $186 that Oddspedia has listed.,” he said. “Home football games at Williams-Brice Stadium were sold out for almost every game by the end of September last year, which drove up the secondary market prices.”

That is a result of a successful season in which the Gamecocks played four Top 25 teams at home.

Also, food prices have not increased for the last three seasons, but there have been several incremental adjustments in alcohol prices.

“It is not lost on us as an athletics department to provide our fans with a first-class game experience at a reasonable cost.,” he said “Under Shane Beamer, we have filled Williams-Brice Stadium to 97 percent capacity with 18 sellouts. “

The most expensive gamedays are Colorado ($302), Alabama ($295) and Texas ($292).

The cheapest: Western Kentucky ($84), Arkansas State ($86) and Ohio ($100).

Clemson was listed at 33 from 41 last year with an average cost of $208.

Coastal Carolina, which was one of the top 10 cheapest programs last year, moved from #91 to #79 after a 10.2% price hike. But the Chanticleers are offering free hot dogs this season, making them the cheapest hot dog purveyors in the nation.

“Did we just get a new favorite football team?” Oddspedia said in a news release.

Next cheapest for hot dogs were $6 for two at Georgia, UNLV, Nebraska and Clemson.

The average gameday cost was $184.67 for two people. Last year it was $179.87.

The biggest increases were Liberty (83.3%), Northwestern (80.5%) and Texas Tech (59.0%).

Biggest decreases: Western Kentucky (-40.8%), Syracuse (-34.7%) and Wake Forest (-32.9%).

USC prices increased 13.5% year-over-year, primarily due to the cost of tickets, Oddspedia said.

They also found beer prices range from $6 at Tulane to $20 at Stanford for two.

This story was originally published August 8, 2025 at 6:00 AM.