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24-hour giving challenge, Midlands Gives, supports nonprofits

Community leaders pitch to raise money for Midlands Gives

More than 350 not-for-profit agencies seek donations on day of giving
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More than 350 not-for-profit agencies seek donations on day of giving

UPDATE:

Midlands Gives Extended Until 12:00 p.m. Tomorrow, May 4, 2016 Due to Technical Issues on National Giving Platform.

Midlands Gives has reached over $1 million mark as of 8:30p.m., though it is experiencing technical issues with its website.

The fundraiser had more than 380 nonprofits participating since midnight Tuesday.

Organizer said issues with the platform for donations on its website, MidlandsGives.com, is causing glitches or slow loading. Those interested in donating can continue to visit the site and refresh the page until the donation form loads correctly.

As of 11:35 a.m., the community has donated more than $430,000 to Midlands Gives since midnight.

With the 24-hour fundraiser halfway done, there is still plenty of time to give and help nonprofits reach their goals until 11:59 p.m. at www.midlandsgives.org.

SCE&G also announced it would donate $1,000 each to 30 randomly drawn nonprofits if the fundraising blitz raised $1 million by 5 p.m. today.

Due to technical issues on the website, Alfac moved the noon event where it would match donations of exactly $100 up to $10,000 to 5 p.m., where the insurance company would increase possible prizes for nonprofits. Now Alfac will match donations of exactly $100 for one minute starting at 5 p.m. up to $20,000 or 200 donations.

Here are the prizes awarded to nonprofits so far:

▪ PAALS and Historic Columbia each received $1,000 during the First Citizens Power Hour, which donated prizes to a large and a small nonprofit with the most unique donors.

▪ St. John Neumann received a $500 prize during the #ColonialLifeCares random drawing.

UPDATE:

Midlands Gives, today’s 24-hour-long fundraising blitz, has hit the $400,000 mark as of 11 a.m. today. The gifts received, which are a minimum of $20, have totaled 3,900.

Blue Cross Blue Shield of South Carolina also announced it will add $5,000 to the 5,000th donations today.

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Everyone has a chance to be a philanthropist today.

Midlands Gives, hosted by Central Carolina Community Foundation, allows more than 380 nonprofit organizations from 11 Midlands counties to participate in a 24-hour online giving challenge.

About 250 charities participated last year, with $1.5 million raised – nearly double what the event raised in its inaugural year in 2014. The money is then distributed to nonprofits and communities in need throughout the Midlands.

Online giving started after midnight and closes at 11:59 p.m. today at http://www.MidlandsGives.org.

The event gives nonprofits an opportunity for friendly competition while also hosting a full day of free, interactive events at its headquarters at the new Spirit Communications Park, including:

▪ Nonprofit Marketplace featuring tables manned by 70 local nonprofits, 8 a.m.-8 p.m.

▪ Regional Mayors’ Pitching Contest, 11:45 a.m. -12:30 p.m., featuring 12 Midlands mayors pitching for their favorite causes.

▪ Food and drink concessions during lunch, 11 a.m.-1:30 p.m.; and food concessions with beer and wine during Happy Hour, 4-8 p.m.

▪ A live concert during happy hour by the nonprofit Heart ’n Soul band, 5-8 p.m.

▪ A meet-and-greet with the Columbia Fireflies mascot, Mason, 5:30-6:30 p.m.

Check back here for updates throughout the day.

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