Columbia’s popular Cinnamon Roll Deli is expanding to Lexington. Check out where
A popular Columbia restaurant that has long been known for cinnamon rolls, breakfast, sandwiches, hot dogs and more is planning a new location in Lexington.
Cinnamon Roll Deli is planning a new shop at 309 S. Lake Drive just off downtown Lexington. It will be located in the building that formerly was home to Cafe Strudel. There is a large banner on the front lawn of the building that reads “Cinnamon Roll Deli - Swirling Soon.”
The new Lexington restaurant comes from the owners of The Devine Cinnamon Roll Deli, Jody Kreush and son Richard Kreush. It has been a well-known spot on Columbia’s Devine Street, just east of Five Points, since it opened a decade ago. The deli has been mentioned on Food Network, and in People Magazine and Southern Living.
“This next chapter is incredibly meaningful for us,” Jody Kreush said in a Friday news release. “What started as a family passion has grown into something we’re proud to share on a much larger scale. Lexington is a vibrant, growing community, and we’re excited to bring a concept with this level of recognition into a space that already holds so much history.”
The menu at Cinnamon Roll Deli includes, as you would suspect, a host of cinnamon rolls, including flavors such as apple cobbler, black pepper bacon maple glaze, strawberry cheesecake and bourbon caramel, among others. It also has a deep roster of breakfast sandwiches and grits bowls. At lunchtime the deli has been known for all-beef hot dogs, paninis, sandwiches, soup and more.
Cinnamon Roll Deli is partnering with the growing Foundry Hospitality Group in its expansion efforts. The group has continued to diversify its restaurant portfolio in the Midlands.
For instance, Foundry opened the high-end Ember Steakhouse on Main Street in Lexington last year, purchased the West Columbia location Cafe Strudel brunch spot in Nov. 2025, and will soon open Slip 53 oyster bar on Saluda Avenue in Five Points. The group also purchased the long-running Pasta Fresca Italian restaurant in Forest Acres earlier this year.
An opening date and hiring details for the Lexington Cinnamon Roll Deli will be announced soon.
This story was originally published April 17, 2026 at 2:08 PM.
