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Coming Target, other new businesses could transform Lexington’s Augusta Highway

The Victory Village shopping center is under development along the Augusta Highway in Lexington. It will be anchored by a Target.
The Victory Village shopping center is under development along the Augusta Highway in Lexington. It will be anchored by a Target. chtrainor@thestate.com

A major retail transformation is underway along Augusta Highway in Lexington County, with a new Target-anchored shopping center and several other businesses reshaping the corridor near Lexington High School. The area is drawing national chains and local favorites alike as the county’s population continues to climb.

Here are key takeaways:

  • A new Target-anchored shopping center is planned for a roughly 27-acre site in the 2500 block of Augusta Highway, with Dallas-based 413 Solutions developing the project for a planned fall 2026 opening.
  • NFL all-time leading rusher Emmitt Smith is listed as chairman of 413 Solutions, the company behind the development, and said “Lexington represents an incredible opportunity for growth” in a news release.
  • Academy Sports + Outdoors is planned for 2568 Augusta Hwy. at the Victory Village shopping center, according to the Lexington County Planning Commission’s Feb. 19 agenda packet.
  • Dave’s Hot Chicken and Chipotle Mexican Grill are each planned for the Target-anchored Victory Village shopping center, with a site diagram placing them at the southeast corner near Augusta Highway.
  • Victory Village will ultimately have more than 230,000 square feet of retail space, with several spaces under contract or in letter-of-intent negotiations per NAI Columbia.
  • Parker’s Kitchen, a convenience store chain with more than 100 stores across South Carolina and Georgia, is planning a location at 2509 Augusta Highway next to a Sonic Drive-In, with land clearing already underway.
  • Taco Bell recently opened a new location at 2464 Augusta Highway directly across from Lexington High School, operating from 8 a.m. to 2 a.m. daily with drive-thru and dine-in service.
  • Surf’s Up Acai Bowls, a popular Columbia spot, has now opened Lexington location at 1812 Augusta Highway Suite K in Hope Plaza.
  • Lexington County’s population has surged from 216,000 in 2000 to more than 309,000 as of 2023, helping drive the retail boom along Augusta Highway.

The summary points above were compiled with the help of AI tools and edited by journalists. The source reporting referenced above was written and edited entirely by journalists.

Chris Trainor
The State
Chris Trainor is a retail reporter for The State and has been working for newspapers in South Carolina for more than 21 years, including previous stops at the (Greenwood) Index-Journal and the (Columbia) Free Times. He is the winner of a host of South Carolina Press Association awards, including honors in column writing, government beat reporting, profile writing, food writing, business beat reporting, election coverage, social media and more.
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